Have you seen the movie FORREST GUMP?
At one point, Forrest starts running. He just runs, and doesn’t stop. Eventually people join him and cheer him on. The rally cry becomes, “Run, Forrest, run!”
Today felt a bit like that. We had a nice article in the La Crosse Tribune Thursday morning. Thursday evening we were featured on the local CBS news program (Please click the link if you don’t see a video. Sorry about the 15 sec. ad).
It’s all fun, and helps spread the message of hope that’s the reason we’re doing this. A side effect was that our shiny yellow bike became fairly recognizable in a relatively small town.
So when we started riding from downtown La Crosse, folks started waving and honking car horns. We saw lots of “thumbs-up” signals. Several drivers shouted greetings.
No one shouted, “Ride, Rich, ride,” but it was still kinda cool.
Then, as I rolled south onto a beautiful road along the river, a cyclist pulled alongside and joined the ride. He’d been waiting along the route he found on www.richsride.org. All day people waved and honked and shouted encouragement.
Everywhere Bexky stopped, people commented. Drivers actually drove ahead of me and stopped to chat and express their interest.
Pretty fun, huh?
Of course, that’s not the point. This project isn’t about me and it’s certainly not about me getting attention.
But it’s evidence that the word can spread, that people pay attention. It’s evidence that people respond to a positive message, to a big dream, to the promise of hope.
When you tell others about Rich’s Ride, you’re not telling them about me. You’re telling them that hope changes what’s possible. You’re inviting them to become involved in something important, something bigger than one person.
Here’s what I told kids this week: don’t send a link. Send a link and begin a conversation. Use the opportunity to engage and listen. Build a relationship as you build the project.
Expand the circle.
What if people all around the world started talking about hope? What if the needs of starving children touched hearts everywhere?
Then we could all wave and smile and shout, “Way to go!”
Please leave a comment here.
Want to get involved with Rich’s Ride? Check here for some ideas. Send us a message, and consider riding along.
It’s going to be fun!