Becky and I discovered this week that lots of people don’t “get” what we’re doing.
That’s a little frustrating. When you’re in the middle of something and you’re passionate about it, it’s hard to imagine how any rational being can’t understand every nuance of our project. Obviously, they’re not listening.
And then I recall something I told students at least a million times: good communication isn’t about a message that can be understood, it’s about a message that cannot be misunderstood.
I absolutely believe in what we’re doing. It’s clear that many other folks believe in it as well, when they have the opportunity to hear the details. But we’re missing opportunities because we aren’t telling our story well.
Good intentions aren’t enough. If we want folks to open their doors and listen, we need to tell our story clearly and concisely.
If you’re involved with leading a ministry or non-profit, do people “get” what you do? If not, perhaps that’s getting in the way and keeping some doors closed.
What’s your story?
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We’re continuing to fill the home with Miles Of Love.
This is like most meaningful projects–you start slowly and it doesn’t seem like it’ll amount to much. But you keep going, keep working together, and gradually something begins to happen.
Mostly I think that’s how God works in our lives. We want quick results, but He’s more about long-term progress.
Perhaps you notice that the weekly segments are getting a bit larger. While this isn’t about numbers or competition, that’s generally what happens when you stick with something over a period of time.
Filling this home with miles is a long-term commitment. Same with supporting the kids at the HOME OF HOPE.
Same with just about any other worthwhile endeavor.
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